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Introducing the Dry Items Beverage Firm
(Napa, CA) June 2, 2021 – This week, husband and spouse crew Jake Krausz and Adrienne Stillman Krausz formally launched The Dry Goods Beverage Company, a web-based supply for non-alcoholic wine, spirits and cocktails. Alongside a various choice of high-quality drinks, all rigorously curated by the couple, the positioning contains a library of alcohol-free cocktail recipes, product guides and useful quizzes.
Based mostly in Napa, CA, Jake Krausz is a second technology vintner and Property Director at his household’s Howell Mountain vineyard Arkenstone. Adrienne Stillman Krausz is writer of two cocktail books, most lately Spirited: Cocktails from Across the World (Phaidon, 2020), and beforehand was Director of Advertising on the wine ecommerce chief WineDirect.
Passionate lovers of nice meals and beverage, final 12 months the Krauszes had been additionally in search of non-alcoholic choices so as to add to their repertoire. “We love wine and cocktails, however we don’t wish to drink alcohol on daily basis,” stated Adrienne. “On the similar time, simply because we aren’t having booze doesn’t imply we don’t need a fantastic drink. You possibly can solely drink a lot membership soda with lime, and sugary juice and soda simply don’t reduce it.”
They aren’t alone. Nielsen knowledge discovered that just about half of standard wine drinkers—together with two-thirds of Millennials—are attempting to drink much less alcohol, primarily citing a need for a more healthy life-style. In keeping with a latest examine by IWSR Drinks Market Evaluation, non-alcoholic beverage gross sales are anticipated to extend 31% by 2024 and exceed $29 billion by 2026.
To fulfill this demand, a plethora of firms have launched new alcohol-free drinks over the previous few years. The Krauszes had been so impressed with these choices, they determined to create a web-based retailer and hub centered on non-alcoholic consuming.
“There are such a lot of nice merchandise available on the market in the present day,” stated Jake. “However it may be onerous to navigate if you happen to don’t know what you’re in search of. Our aim is just not solely to offer a superior product choice, but in addition to supply instructional content material, like guides and recipes, to assist individuals discover the best drinks for his or her style.”
“We’re right here to problem the consuming establishment,” added Adrienne. “There’s completely no cause why it’s a must to devour alcohol in an effort to socialize with mates, take pleasure in life or just have a scrumptious beverage. The Dry Items Beverage Co. makes that actuality potential for everybody.”
The Dry Items Beverage Co. affords delivery to all US states and free native supply in Napa, CA. For extra data and to buy non-alcoholic drinks go to www.drygoodsdrinks.com or comply with @drygoodsdrinks on Instagram.
About The Dry Items Beverage Co.
Based by husband and spouse crew Jake Krausz and Adrienne Stillman Krausz, The Dry Items Beverage Co. is on a mission to normalize dry consuming so that everybody – regardless of why they select to keep away from alcohol – can take pleasure in a tasty beverage and take part within the enjoyable. They provide a curated choice of numerous alcohol-free wine, spirits and cocktails alongside recipes and academic content material to make it enjoyable and simple to search out your subsequent favourite drink. Study extra at www.drygoodsdrinks.com or comply with us @drygoodsdrinks on Instagram.
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